Smelly. Very smelly. Mattel is guilty as sin, and if not why scrub their site. NO MATTEL TOYS FOR MY AMERICA LOVING KIDS THIS HOLIDAY SEASON.
COVERUP! MATTEL'S ISLAMIC SKULDUGGERY: SWITCHING THE AUDIO
BOYCOTT MATTEL'S BABY DOLL TALKING DAWAH: "ISLAM IS THE LIGHT"
Parents complain to U.S. Agencies About Mattel “Islam is the Light” Doll 12/02/08
The latest from the MAMA website:
COVERUP OR RETREAT?
Mattel Inc. Pulls ALL Statements About Doll from website…December 7, 2008 - Washington, DC: In what may be a cover-up or a retreat, Mattel Inc. has removed from their corporate “Investors and Media” website ALL statements about the controversial “Little Mommy” doll. Parents nationwide have complained for months to Mattel that the doll says “Islam is the Light” without any notification label for consumers that the doll is advocating Islam. Between October 13 and December 4 - for FIFTY-TWO DAYS - Mattel had prominently posted, as the feature story at their corporate website Investors page, a media advisory statement that the doll only makes “cooing” sounds, and an audio file they alleged was the doll’s soundtrack.
BREAKING: Denise Lee from MAMA will discuss the Mattel Inc. controversy TODAY, MONDAY DECEMBER 8 on the Tammy Bruce show, 1:30 p.m. EST - listen live on the internet at http://www.talkradionetwork.com/tammylive#play
MATTEL’S DISAPPEARING ACT
On December 2, MAMA posted our November 28 formal complaint letters to the Federal Trade Commission and the Securities and Exchange Commission, written on behalf of America’s parents. That same day we launched our campaign to ask retailers to pull the doll off their shelves - or label it to inform consumers about the “Islam is the Light” soundtrack. Just THREE DAYS LATER, on December 5, EVERY DOCUMENT posted by Mattel on their website about the “Little Mommy Cuddle & Coo Doll” had been removed.
WITHOUT A TRACE…
Even more disturbing, given the serious issues raised in MAMA’s formal complaint letters to the FTC and SEC, Mattel has also removed previous statements about the doll from the Mattel press release archives. The controversial “Islam is the Light” Media Advisory had been THE FEATURE PRESS STORY for Mattel’s Investors and Media corporate website - for the previous FIFTY-TWO DAYS. And then it disappeared - WITHOUT A TRACE.
MAMA also alerted the SEC and the public about a significant difference in appearance of the waveform of the posted Mattel audio file, and the waveform of an audio file recorded from an actual doll. THAT AUDIO FILE HAS ALSO BEEN REMOVED FROM THE MATTEL SITE- WITHOUT A TRACE.
MAMA KEEPS MATTEL ACCOUNTABLE.
Luckily for parents and media, MAMA kept a screenshot of the October 13 Mattel media advisory Investors page (below), as well as a copy of the Mattel Media Statement and the Mattel audio file:
MOST PARENTS SAY THEY HEAR DOLL SAY “ISLAM IS THE LIGHT” - ABC-TV AND CBS-TV COVERAGE
Since the December 2 campaign launch by parents to remove or label the doll, we have received dozens of email queries and volunteer offers to visit stores, from across America and even Canada. TV and talkradio news stories have kept the controversy before the public, as more parents do their Christmas shopping, hear the doll at the stores, and contact their local media to express their concern and anger at Mattel.
ABC-TV SAYS 75% VOTE YES - DOLL IS SAYING “ISLAM IS THE LIGHT”
ABC-News Channel 6 (WJBF-TV) poll, shown here as of December 7 , SHOWED OVER 75% OF PARENTS SAY THE DOLL IS SAYING “ISLAM IS THE LIGHT.” The ABC News poll asked “You Decide: Does Little Mommy Doll really say Islam is the Light?”
